5 Beauty Tips For Your 50s

Though appearance changes with age, the ever-expanding beauty industry has numerous
products to accommodate these changes. Here are some ways to adapt your routine to
changing skin and hair texture once you enter your 50s.


Though acne tends to recede after teenage years, it remains a concern for adults and many still
experience it throughout their 30s and 40s. This, along with blotchy or uneven skin tone and
wrinkles, is a major concern for women in their 50s. Though the American beauty industry has
seen an uptick in the number of skincare products on the market, there isn’t a cure-all product
that will solve these issues in one fell swoop.

Instead, dermatologists recommend targeting each issue individually. Salicylic acid is one of the
best products to use for acne, whether it’s in the form of spot treatment or a toner. For an
uneven skin tone, serums or creams with hydroquinone will combat irregular pigmentation.
Finally, for wrinkles, look for products with peptides and retinoids, which will stimulate collagen
production and help you regain a vibrant complexion.


By the time you’re in your 50s, you’ll likely have a defined sense of what works with your face
shape and complexion. If wrinkles are a concern with makeup, try applying a smoothing primer
under foundation. Primers like Lancome La Base Pro and Clairins Instant Smoothing Perfecting
Touch will give your skin a bouncy, smooth finish, reduce the appearance of pores, and help
foundation stay in place longer.

To accentuate your natural beauty and skin color, reach for products with a softer finish.
Products with a shimmery finish and heavy foundation tend to settle and crease in lines on the
face. BB creams and tinted moisturizers have a lighter finish and will give an extra dose of
moisture. Skin tone becomes fairer with age, and a rosy blush can give your complexion a
boost. Finally, avoid stark contrast when filling in brows by using a neutral brow pencil.

Trends to try

A bold lip color with a soft edge is an elegant way to add a pop of color to your complexion.
Reds and darker pinks (such as magenta) complement any skin tone. To get the most out of
your color, exfoliate lips with a lip scrub to remove any dry flakes and hydrate before applying a
strong lip.

Hair color

In addition to color, most hair will change texture with age. Gray hairs have a coarser texture,
and those who choose to color their hair may find that their hair is dryer than normal. A
hydrating shampoo and rich conditioner formulated for colored hair can help you maintain
healthy, shiny hair.

One rule of thumb for your fifties is to go for a soft shade when coloring your hair. Hair that’s too
dark or too light can make you look older. Since the skin is losing pigment, highlights that
complement your natural hair color will give you a new look that doesn’t look too harsh.


If you’re looking to simplify your beauty routine, your fifties are a great time to do this. Hard lines
and extreme hairstyles require more maintenance, so your fifties are a good time to try out
natural cuts that accentuate soft waves and loose curls.

For short hair, a lightly textured cut will give you volume without spending hours on styling. With
curly or wavy hair, use a serum or leave-in conditioner for a shiny, healthy finish. If you find that
your hair has changed volume in addition to texture, try flipping your hair over while blowdrying
to create volume.

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